<img src="https://secure.leadforensics.com/146720.png" style="display:none;"> Non-Executive Directors' Development Programme

Non-Executive Directors' Development Programme

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Non-Executive Directors' Development Programme

The Non-Executive Directors Development Programme is an intensive five-day programme, which has been developed to support and provide leaders with the knowledge and skills to be a high performing Non-Executive Director, preparing them for the demands and challenges of the role. 

This fast track, well-structured and intensive programme provides an outstanding personal development opportunity. The programme provides a detailed understanding and up-to-date knowledge of the role of the Non-Executive Director and the board, leadership, corporate strategy, finance and crucially, organisational governance. It offers the maximum personal and business benefit from a minimum investment. 

Course Summary


University of Chester PGCert


5 Day

Delivery Method and Price:

Virtual Classroom:


About the Programme

Designed for those with a minimum three years’ senior management experience, it provides the core elements for aspiring, newly-appointed and seasoned Non-Executive Directors looking to improve their effectiveness at board level. 


This course is for you if you want to: 

  • Learn the responsibilities of a Non-Executive Director 
  • Learn how to contribute to the strategic direction of the company 
  • Build crucial commercial, strategic and leadership skills and knowledge 
  • Develop key skills to better influence the board and deliver more effective outcomes 

On completion of this programme, participants will: 

    • Have gained detailed knowledge and an in-depth understanding of the role and responsibilities of a Non-Executive Director including legal obligations, personal liabilities and expected duties and how these relate to your role 
    • Be able to contribute to the strategic direction of the company 
    • Have built crucial commercial, strategic and leadership skills and knowledge 
    • Have improved confidence and effectiveness to operate at board level 
    • Gain knowledge of the latest boardroom best practice and principles 
    • Develop the personal key skills to better influence the board and deliver more effective outcomes 
    • Understand the importance of informed decision making, viewing challenges more objectively and delivering better results 

Session 1

The Role of the Non-Executive Director and the Board

Key themes include: 

  • Director duties as defined in the Companies Act 2006 
  • Sector-specific regulation 
  • Corporate and ethical governance 
  • Risk management in the current climate 
  • Challenge and support in the boardroom and managing wider stakeholders 
  • Ongoing legislative changes 
  • Recent corporate successes and failure

Session 2

Finance for Non-Executive Directors

Key themes include: 

  • Key financial reports and metrics of a business – cash flow, balance sheet, and profit and loss/income statements 
  • Interpreting the financial information from a non-financial perspective 
  • Accounting principles and standards 
  • Financial KPIs 
  • Financial stakeholders 
  • Recognising the signs of a failing company 

Session 3

The Non-Executive Director’s Role in Leadership

Key themes include: 

  • 21st century leadership practices  
  • Self-awareness and effectiveness as a leader 
  • Decision making 
  • Challenging and influencing the culture in the board 
  • Diversity with the board 
  • Soft skills and coaching and mentoring 
  • Effective teams and resilience across the board 
  • Improving the effectiveness of stakeholders 

Session 4

The Non-Executive Director’s Role in Strategy

Key themes include: 

  • Key differences between strategic and operational thinking 
  • Strategic business planning concepts 
  • Strategic theory 
  • Influencing, implementing and monitoring change 
  • Create a positive and pro-active agenda through effective, responsible, and sustainable strategy deployment

Session 5

The Non-Executive Director’s Role in Marketing and Communications

Key themes include: 

  • Marketing strategies 
  • Digital technologies: transformation of the business and customer landscape and buying behaviours 
  • Critical toolkit for evaluating brands and their value 
  • The importance of GDPR, insight and consumer research 
  • Influence stakeholder engagement and corporate crisis communications 

You can attend the Non-Executive Directors Development Programme on an accredited and non-accredited basis. On completion of all modules, delegates can work towards achieving the PGCert in Strategic Leadership for Directors (60 credits). 

The Postgraduate Certificate 

This PG Certificate in Strategic Leadership for Directors is accredited by the University of Chester and is a postgraduate qualification which sits between a degree and a masters. This is also an excellent route into a full masters, contributing 60 credits towards the 120 necessary for a masters. Students can pursue the full MBA with the University of Chester, following the PG Cert, should they so wish.  

Support and guidance 

Students are provided with: 

  • Guidance from an experienced academic assessor 
  • Literature available through the University of Chester e-library 
  • A partner-specific Moodle page which is populated with course information, video content and useful resources 
  • Regular group workshops pertaining to various study skills  

The assignments 

Students will complete three assignments. Each is assessed through a work-based critically reflective essay or report. As it is work-based learning and the assessments can all be applied to the business situation/workplace, this then gives both the student and the wider organisation a chance to learn and adapt business practice.

Matt Eld

Matt Eld


Matt is an expert in marketing strategy and business transformation. He is a senior leader with over 25 years’ experience of improving and growing businesses, gained from a variety of senior management roles. Matt has held MD and Director posts in a FTSE 250 organisation, Marketing and Communications agency and as a business owner. A CIM Marketer by background, Matt has amassed a wealth of commercial transformation and marketing communications experience. He is an accomplished communicator and is skilled at operating at all levels of the organisation, analyzing and quickly establishing business challenges and developing sustainable solutions. He has strong influencing and negotiation skills and can drive transformation change to success with authority and a clear vision. His broad range of experience covers multiple disciplines including marketing, communications and crisis management, commercial development, change management, organisational development, IT & technology deployment, project management and business improvement.

Matt is a director level project and transformation professional with demonstrated ability to create and translate strategy into measured operational performance improvement. He has extensive experience in marketing, customer acquisition, project management, organisational redesign and commercialization, which he has gained across direct and agency environments in Higher and Further Education, Media & Publishing and Local Government sectors. He is an accomplished leader and influencer from the boardroom to front line teams across multiple location.

Andy Bate

Andy Bate


Andy is a qualified chartered accountant with in excess of 15 years’ experience working in corporate finance and private equity organisations, where he did multiple Merger and Acquisitions and fund raising transactions and has sat on 15+ Boards.

He made the cross-over in wanting to build his own businesses and in the last 10 years, is a founding partner of a fast-growing and successful e-commerce company, and in 2019, co-founded and launched an education software business around capturing and evidencing health and well being in children. Andy is also a founding partner of the consultancy/operating partners arm of Gunner Cooke Operating Partners.

The vast amount of businesses Andy has appraised and worked with in his corporate finance and private equity career, coupled with his own “at the coalface” learning experiences of starting, building and developing his own businesses, gives an invaluable insight into how businesses and Boards should function.

Andy is incredibly energetic, hungry with a strong desire to succeed in any business he supports.

Tim Evans

Tim Evans


Tim is an experienced coach and training development professional of 15 years working in behavioural change, personal development and organisational effectiveness. Operating at all levels of seniority with probity from C-suite through to delivery teams, customer service and sales teams, his focus is on building trust through consistent and supportive challenge of individuals to define and exploit their true purpose and potential.

Tim has a diverse range of skills enabling him to deliver considerable savings in efficiency and staff productivity. With first hand expertise in developing systems in the education sector, he is able to provide teams with the ability to apply strong leadership, improve job satisfactions and engagement, increase customer experience and achieve organisational KPIs.

Tim has experience building a rapport through a wide range of recognised business development and coaching methods – he helps clients to develop a deep understanding of their current practices and challenge their habits and beliefs to become more effective and fulfilled in their working lives.

Philip Barnes

Philip Barnes


Philip is an internationally experienced trainer and change management consultant helping organisations improve performance, delivering change programmes at both the strategic and operational levels. 

Working in arenas as diverse as Governments in Sub-Saharan Africa, to Aerospace companies in the USA, to International Football tournaments in Europe, Philip has a unique range of experience crossing many sectors and cultures. 

Philip has delivered Conflict Resolution training to PhD candidates and he is a Supervisor in the University of Manchester’s Global MBA Programme. 

Stewart McCombe

Stewart McCombe


Stewart has a career background in corporate banking, and is a highly experienced commercial individual, who commenced a transition into the not for profit sector at the end of 2009. He now has a portfolio of Chair, Board and consultancy roles across not for profits and SMEs.

Throughout his career, Stewart has developed a proven track record in the North West corporate market. In roles covering both relationship management and business development, his key skills of brokering and relationship building ensured the management of multiple stakeholders, at all times undertaken with outstanding levels of integrity. Core to his roles at Bank of Scotland were the management of key entrepreneur relationships for the bank.

In recent years, he has rapidly developed a profile in the not for profit sector, maintaining key board roles across a range of areas, including leisure and social care

Stewart has a range of financial, operational and strategic experience in the private, public and not for profit sectors, including charities, local authorities, banking and venture capital. This has captured a range of areas, including direct roles in leisure, adult care, the arts, environment and recruitment, coupled with a wide range of sectors including manufacturing, service, retail, building products and housebuilding during his corporate banking career. Stewart is at ease in any environment, from start-up to PLC boardroom.

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Is this course right for you?

  • Learn the responsibilities of a Non-Executive Director
  • Learn how to contribute to the strategic direction of the company
  • Build crucial commercial, strategic and leadership skills and knowledge
  • Develop key skills to better influence the Board and deliver more effective outcomes


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