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Executive Mini MBA Accelerator

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Executive Mini MBA Accelerator

As validated by the University of Chester, the Executive Mini MBA Accelerator is underpinned by cutting edge academic research, fusing key strategic and contemporary management ideas and techniques with exemplary practice from the private and public sectors. The programme provides the essential theory, practice and techniques of an MBA condensed into an engaging and insightful five days of delivery.  

Bolstered by strategy, participants will cover leadership, project management, marketing and finance; all of which are delivered by subject matter specialists. The programme blends theory, models and case studies with real-world examples, encouraging those in attendance to apply the very best in management thinking to their current practice. 

Our Mini MBA will enhance future career prospects, develop management awareness, and provide an integrated knowledge of key business concepts, along with the core disciplines of management, leadership, organisation and communication.  

Course Summary

Qualification:

Post Graduate Certificate in Business Administration


Duration:

5 Day


Location:

Virtual Manchester London


Delivery Method and Price:

Virtual Classroom:
£2,950

Face to Face Classroom:
£3,950

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About the Programme

This programme has been designed for managers and senior stakeholders with a minimum of three years senior management experience. 

This course is for you if you want to: 

  • Develop your understanding of key business concepts 
  • Make better strategic business decisions 
  • Develop your critical thinking 
  • Learn how to act strategically 
  • Learn how to communicate effectively 
  • Further your career after leaving the Armed Forces

On completion of this programme, participants will: 

  • Gain a comprehensive understanding of key business concepts 
  • Gain a framework for making better strategic business decisions and developing plans 
  • Have developed an increased ability to think critically and act strategically 
  • Hold an increased confidence in their ability to communicate effectively 
  • Possess a solid platform on which to make strategic, technical, financial and management decisions that are well-grounded and commercially viable 

 

Session 1

Leadership in Action

Key themes include: 

  • Leading organisational culture 
  • Leading organisational change and knowledge 
  • Becoming a strategic leader and decision-maker 
  • Leading a change process 
  • Critical decision-making processes at a strategic level 
  • Developing soft skills for performance (coaching and mentoring) 
  • 21st century leadership practice 

Session 2

Managing Excellence in Processes & Projects

Key themes include: 

  • Leading the development of a continuous improvement strategy 
  • Strategic process improvement and system-thinking principles 
  • Designing and implementing change programmes and project management 
  • Core processes and end-to-end delivery 
  • Delivering excellence in project management tools 

Session 3

Strategic Management

Key themes include:  

  • Understanding the overall role of strategic management and leadership 
  • Developing and executing a strategic business plan 
  • Shaping organisational cultures and values 
  • Leading the development of a quality strategy 
  • Strategy development and change knowledge management 

Session 4

Finance for Managers

Key themes include: 

  • Financial accounting – financial reporting/statements of the balance sheet, the profit and loss account and a cash flow statement/corporate financing/financial control techniques/cash flow management 
  • Management and cost accounting – operational/implementation/strategic financial decision making/performance measurement/budget analysis 
  • Investment decisions – appraisal/risk/financing/capital rationing/strategy/acquisitions/rationalisation/strategy/acquisitions and mergers using appropriate tools 
  • Value-based management – shareholder value/valuation/contemporary and ethical issues in financial decision-making. 

Session 5

Marketing Across Boundaries

Key themes include: 

  • Developing a marketing plan and strategy 
  • Examining value and market share from research data 
  • Critiquing the market research process 
  • Customer relationship management and brand loyalty 
  • Developing a brand personality and the universal truth 
  • The analysis of consumer and industrial buyer behaviour and the purchasing decision-making process 
  • Public affairs and stakeholder communications 
  • The evaluation of the world of digital and social media marketing 
  • Working within data protection legislation and the General Data Protection Regulation (GDPR) 
  • Understanding corporate social responsibility when making strategic marketing decisions 
  • The examination of global marketing principles 
  • Developing strategies for international marketing

You can attend the Executive Mini MBA Programme on an accredited and non-accredited basis. On completion of all modules, participants can work towards achieving the PGCert in Business Administration (60 credits). 

The Postgraduate Certificate 

This PG Certificate in Business Administration is accredited by the University of Chester and is a postgraduate qualification which sits between a degree and a masters. This is also an excellent route into a full masters, contributing 60 credits towards the 120 necessary for a masters. Students can pursue the full MBA with the University of Chester, following the PG Cert, should they so wish.  

Support and guidance 

Students are provided with: 

  • Guidance from an experienced academic assessor 
  • Literature available through the University of Chester e-library 
  • A partner specific Moodle page which is populated with course information, video content and useful resources 
  • Regular group workshops pertaining to various study skills  

The assignments 

Students will complete three assignments. Each is assessed through a work-based critically reflective essay or report. As it is work-based learning and the assessments can all be applied to the business situation/workplace, this then gives both the student and the wider organisation a chance to learn and adapt business practice.

Tom Robinson

Tom Robinson

Tutor

A versatile business leader having held 5 divisional MD roles and been Chief Sustainability Officer within a FTSE 250 plc, followed by 6 years as Chief Executive within a private, family-owned business. Now operating as a consultant and business advisor assisting organisations improve their performance.

Tom has been responsible for delivering projects and services to customers in both private and public sectors including communications, defence, retail, health and logistics. Businesses Tom has led include construction, facilities management, property development, architecture, vehicle and plant asset management, recruitment and training.

He has a track record of driving transformation and improvement and is driven by an enthusiasm for customer service and responsible business.

Tom is a member of the Advisory Board to the Lincoln International Business School.


David Abbott

David Abbott

Tutor

David is an award winning international marketing speaker and author. He read Engineering Science and Economics at University College, Oxford University and then went on to complete the Chartered Institute of Marketing’s Diploma at Manchester Business School. He is a Chartered Marketer.

David has held a number of senior marketing and MD roles in a wide variety and sizes of businesses. His background covers multiple industries, includes public sector and private sector, and both B2B and B2C. David works as an interim marketing director for a number of businesses, helping them to develop and execute a marketing strategy to help them achieve their goals, and helping them to develop their marketing skills, processes and teams.


Andy Bate

Andy Bate

Tutor

Andy is a qualified chartered accountant with in excess of 15 years’ experience working in corporate finance and private equity organisations, where he did multiple Merger and Acquisitions and fund raising transactions and has sat on 15+ Boards.

He made the cross-over in wanting to build his own businesses and in the last 10 years, is a founding partner of a fast-growing and successful e-commerce company, and in 2019, co-founded and launched an education software business around capturing and evidencing health and well being in children. Andy is also a founding partner of the consultancy/operating partners arm of Gunner Cooke Operating Partners.

The vast amount of businesses Andy has appraised and worked with in his corporate finance and private equity career, coupled with his own “at the coalface” learning experiences of starting, building and developing his own businesses, gives an invaluable insight into how businesses and Boards should function.

Andy is incredibly energetic, hungry with a strong desire to succeed in any business he supports.


Stewart McCombe

Stewart McCombe

Tutor

Stewart has a career background in corporate banking, and is a highly experienced commercial individual, who commenced a transition into the not for profit sector at the end of 2009. He now has a portfolio of Chair, Board and consultancy roles across not for profits and SMEs.

Throughout his career, Stewart has developed a proven track record in the North West corporate market. In roles covering both relationship management and business development, his key skills of brokering and relationship building ensured the management of multiple stakeholders, at all times undertaken with outstanding levels of integrity. Core to his roles at Bank of Scotland were the management of key entrepreneur relationships for the bank.

In recent years, he has rapidly developed a profile in the not for profit sector, maintaining key board roles across a range of areas, including leisure and social care

Stewart has a range of financial, operational and strategic experience in the private, public and not for profit sectors, including charities, local authorities, banking and venture capital. This has captured a range of areas, including direct roles in leisure, adult care, the arts, environment and recruitment, coupled with a wide range of sectors including manufacturing, service, retail, building products and housebuilding during his corporate banking career. Stewart is at ease in any environment, from start-up to PLC boardroom.


Matt Eld

Matt Eld

Tutor

Matt is an expert in marketing strategy and business transformation. He is a senior leader with over 25 years’ experience of improving and growing businesses, gained from a variety of senior management roles. Matt has held MD and Director posts in a FTSE 250 organisation, Marketing and Communications agency and as a business owner. A CIM Marketer by background, Matt has amassed a wealth of commercial transformation and marketing communications experience. He is an accomplished communicator and is skilled at operating at all levels of the organisation, analyzing and quickly establishing business challenges and developing sustainable solutions. He has strong influencing and negotiation skills and can drive transformation change to success with authority and a clear vision. His broad range of experience covers multiple disciplines including marketing, communications and crisis management, commercial development, change management, organisational development, IT & technology deployment, project management and business improvement.

Matt is a director level project and transformation professional with demonstrated ability to create and translate strategy into measured operational performance improvement. He has extensive experience in marketing, customer acquisition, project management, organisational redesign and commercialization, which he has gained across direct and agency environments in Higher and Further Education, Media & Publishing and Local Government sectors. He is an accomplished leader and influencer from the boardroom to front line teams across multiple location.


Fergal Roche

Fergal Roche

Tutor

Fergal Roche was a teacher and headteacher. He was also a leading entrepreneur in the business of Education. He grew a digital business from scratch to an EBITDA of £3.5m+ and sold it to a lead investor in 2018. Since then, Fergal trained as an executive coach at Henley Business School. He worked with the CEOs of 8 different organisations to help them through change. He is also a qualified mediator. Fergal has set up three companies over past three years and he has invested in two others.  Currently he is a chair of a multi academy trust of 12 schools. He has previously chaired three other organisations, and two of them are private-equity backed. 
He has also authored and co-authored 2 books. He likes to partner with leaders to help them gain clarity, confidence and conviction. 


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Is this course right for you?

  • Develop your understanding of key business concepts
  • Make better strategic business decisions
  • Develop your critical thinking
  • Learn how to act strategically
  • Learn how to communicate effectively

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